Engaging a Learner Audience without Direct Contact

Engaging a Learner Audience without Direct Contact

The Great Courses are very popular all over the world. For founder Thomas Rollins teaching had to be done in a different way, giving people with particular learning styles the opportunity to learn as much as possible as well. He developed the Great Courses in an interactive way, delivering video lessons on a variety of subjects. He was committed to delivering the highest quality courses possible, which means he spent a lot of time in trying to identify the right teachers.

Finding Great Courses Professors

Naturally, a professor’s experience and knowledge was important. However, at the same time, they had to demonstrate engaging personalities, particularly because they deliver their courses virtually. Essentially, Rollins looked for both brains and bravado. He spent many years trying to find the right people for this.

One way in which he achieved this, was by encouraging learners to suggest professors that they believed would be good at the job. He has considered each and every one of the suggestions and, indeed, found a number of excellent candidates. In all cases, he met the lecturer personally before agreeing to have their courses turned into Great Courses. This meant frequent travel across the country, attending academic conferences, auditing classes, visiting association meetings, and more.

Interestingly, Rollins was often confused by the fact that he was the least intelligent person at these events and meetings, while at the same time being the most interesting. This is because many professors would relish the opportunity to have their lectures turned into a Great Course. While it was all very time consuming, Rollins was able to find the best of the best.

Understanding the Audience

Another key element of Rollins’ quest to develop the best courses, was understanding the audience. He knows that two people will buy into the Great Courses for two completely different reasons. However, what all participants have in common is that they expect high quality. He also found that:

  • Most participants already have an advanced degree.
  • Most participants have an annual income of $100,000 or more.
  • Most participants are at least 50 years old.

Naturally, cost was also an important factor. Because the majority of students of the Great Courses have high earnings, Rollins believed that he could also charge a substantial amount of money for the lectures. At the same time, however, his target demographic has a keen eye for value for money. As such, he had to charge prices that were realistic, while at the same time being high enough to cover all the associated costs and still make a profit. Each course now has its own price, and the Great Courses also has a number of subscription programs in place.

This was a risky choice, particularly because there are now so many MOOCs (massive open online courses) available, which are all free. However, the Great Courses are of such high quality in terms of how they are delivered and who by, that participants have been more than willing to invest in them.

Four Reasons to Consider Majoring in Law at College

Four Reasons to Consider Majoring in Law at College

If you are soon to be applying to college, then one of the biggest questions that you’re probably asking yourself right now is what to major in. The subjects that you choose to study in college truly can shape the rest of your life and are likely to have a huge effect on how your future career pans out. When it comes to choosing the subject for your college degree program, you might be lucky enough to already know exactly what you’d like to study. But, if like many students you’re still on the fence about choosing a program of study, then coming to a final decision could be tricky. Law is an excellent subject to study at college and it can open up a multitude of future opportunities for you. We’ve listed some of the best reasons to choose to study law.

#1. Great Career Opportunities

If you’re hoping to take on a college degree program that will set you up for life when it comes to your career, then look no further than studying law. The legal field is huge, giving you plenty of opportunities to branch out into different sectors. For example, you could decide to spend your career fighting cases in court on behalf of people who have been accused of a crime or help others with a health care law degree.

#2. High Demand

Another reason to consider studying law at college is that qualified lawyers are always in high demand. No matter what happens with the economy, people will always need good lawyers to fight their corner, whether that be a criminal law case, business, and financial law, or a healthcare law case. Regardless of your area of specialty and expertise, you can rest assured that your services will always be needed by certain members of the general public.

#3. Be Your Own Boss

One of the best things about studying for a masters in health law is that there’s the opportunity to become your own boss further down the line. Whilst many newly qualified lawyers will start their careers working for an established law firm, there’s nothing to stop you from starting your own law firm once you have gained knowledge, experience, and built up a client base. If a self-employed career in the future is something that appeals to you, then studying for your degree in law could be the ideal first step to take.

#4. Continue Learning

If you are the type of person who loves to learn and couldn’t imagine anything worse than finding a career where you stop learning new things, then the law could be the perfect option for you when it comes to choosing your college degree program. As a lawyer, there is always going to be the opportunity for you to progress and learn new things, whether that involves taking on a new branch of law or improving your knowledge in your chosen field of the legal industry.

Are you thinking of studying law at college? We’d love to hear from you in the comments.

5 Good Reasons to Enroll in a Healthcare Course

5 Good Reasons to Enroll in a Healthcare Course

Are you unsure about what career path to take or do you want to progress in your current healthcare career? If this is the case, there are many good reasons why you should start a healthcare course. Below are some of the main reasons why you should do this.

1. Increased Career Options

Healthcare covers a wide range of disciplines and there are many different careers you can pursue in each of these disciplines. In most cases, there is also a huge demand in the healthcare sector for the skills you obtain.

For example, if you complete an MHA degree from a recognized college or university, such as the University of Cincinnati, there’s a good chance you will never be out of work, which is reassuring for anyone who graduates from an online MHA degree program.

2. Career Advancement

Some people work in the same job for their entire lives. However, in most areas of healthcare, there are always opportunities for promotion and opportunities to advance your career. You may have to go on additional training courses, but this can be worth your while if it means that you get more opportunities to further your career.

3. Health Care Work Is Rewarding

Money is not always the main reason why people enroll in a healthcare. There are many personal rewards, too, because you are often put in a position of responsibility where you can help other people. Healthcare positions, where you deal directly with the people you are helping, are particularly rewarding because you can see how your actions are changing the lives of individuals who may be sick or need your help.

4. You Can Travel and Work

Most healthcare qualifications are recognized all around the world. This means you can work anywhere in the world and travel at the same time, which is not always possible in other careers. The great thing is that you can gain valuable work experience along the way and explore other towns, cities, and countries at the same time.

5. You Will Have a Better Lifestyle

The more health care qualifications you have, the more likely it is that your income will increase and you will be entitled to more workplace benefits. This has the potential to greatly improve your standard of living and the standard of living of everyone that is close to you. Each healthcare course you enroll in should be seen as an opportunity to improve your living standards and a stepping stone towards helping more people along the way too.

If you have a healthcare qualification, you have the potential to work in a wide range of in-demand, rewarding roles, which is not always the case when you work in other types of jobs. You can also progress in your career and have the opportunity to work and see the world at the same time, so enrolling in a healthcare course is something you should seriously consider. It could change your life for the better!